KUK - LMS

Syllabus

MODULE NO / UNIT	COURSE SYLLABUS CONTENTS OF MODULE	NOTES
Course Code: XIX Course Name: Development Communication
1	Development: Concept and meaning  Social change, modernization and development  Characteristics of developed and developing society  Theories of development : social, political and economic theory  Models of development : western, eastern, Gandhian,  Schumacher's development communication-concept and meaning  Spiritual vs. materialistic development
2	 Family Planning  National integration  Women and child development  Uplift of weaker sections  Education literacy  Poverty alleviation programmes and unemployment  Human rights  Environment and ecology  Health, hygiene and nutrition  The concept of social marketing and media  Development Indices
3	 Government sector  Public Sector  Corporate Sector  Non-Governmentorganizations (NGOs) and social service organizations  National and international bodies  Media for development communication
4	 Panchayati Raj  Rural journalism  Media and agricultural development programmes  Role of community radio and local media in development