Syllabus
|
Course Code: P-402 Course Name: Event Management |
||
| MODULE NO / UNIT | COURSE SYLLABUS CONTENTS OF MODULE | NOTES |
|---|---|---|
| 1 | • Event management: Meaning & definition • Principles of event management • Elements of event management • How to become event planers • Role of event planner and Qualities of good event planner • Event production and logistics • Event Laws & Licenses |
|
| 2 | • Event planning, coordination, development and client security • Resource management • Venue Management • Risk Management • Basic event accountability • Marketing management for events, Sponsorship • Event Entrepreneurship Management |
|
| 3 | • Event: Concepts, Dressing, print material, staffing, refreshments-invitations • Media interest-press office speeches • Role of media in events • Ad, PR, Sponsorship Management • Theme, fabrication, light & sound • Handling venders, catering services, |
|
| 4 | • Types of Events: Conferences, Meetings, Launch Events • Fashion Shows, Fundraisers, • Weddings, Religious Events, Photocalls, Exhibitions, • Sport Events, Concerts, Political Events, Anniverseries etc. • Rallies, Sports events • Expositions & trade events. |
|
