Syllabus
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Course Code: SEC-31 Course Name: Business Communication |
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| MODULE NO / UNIT | COURSE SYLLABUS CONTENTS OF MODULE | NOTES |
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| 1 | Communication: Meaning, Objectives, Importance, Communication Process, Barriers in Communication and 7C’s of Effective communication. Verbal and Non-Verbal Communication. Effective Listening. Formal and Informal Communication. | |
| 2 | Business Messages: Memo Writing, Proposal Writing, Office Orders, Office Circulars. Report Writing: Types and Format. E-mail etiquettes. | |
| 3 | Public Speaking: Strategies for Oral Presentations. Dyadic Communication: Telephonic Conversation Skills, Interview Skills. | |
| 4 | Communication Outside the Organization: Agenda, Quotations, Tenders, Business Letters, Complaints, and Follow-up Letters. Business and Group Meetings: Purpose, Types, Responsibility in Business Meetings | |
| 5 | Communication for Employment: Resume Writing and Follow Up. Use of Visual Aids in Business Communication. Ethical Issues in Communication | |
