Syllabus
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Course Code: CC-12 Course Name: Business Economics |
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| MODULE NO / UNIT | COURSE SYLLABUS CONTENTS OF MODULE | NOTES |
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| 1 | Economics: Meaning, Nature and Scope; Micro & Macro Economics; Central Problems of an Economy, Economic Systems: Types and Features | |
| 2 | Business Economics: Nature and Scope; Basic Tools in Economic Analysis; Objectives of a Firm; Theory of Demand: Meaning, Types of Demand, Law of Demand, Factors Affecting Demand; Marginal Utility Analysis and Consumer Behaviour Analysis: Cardinal and Ordinal Utility Approach | |
| 3 | Elasticity of Demand; Measurement, Implications for Decision Making; Demand Forecasting: Meaning, Types, and Methods; Production and Cost Analysis: Production Function, Least Cost Combination of Inputs; Factor Productivity and Returns to Scale. | |
| 4 | Cost Concepts; Traditional and Modern Theory of Cost; Economies of Scale, Market Structures and Firm’s Equilibrium. | |
| 5 | Concepts of Revenue; National Income, Consumption Function, Multiplier & Investment Analysis; Keynesian Approach | |
