Syllabus
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Course Code: ED-301 Course Name: Specialisation- G: ENTREPRENEURSHIP DEVELOPMENT - Fundamentals of Entrepreneurship Development |
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| MODULE NO / UNIT | COURSE SYLLABUS CONTENTS OF MODULE | NOTES |
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| 1 | Entrepreneur: Concept, ecosystem, functions of Entrepreneur, entrepreneur & Entrepreneurship, Classification of entrepreneurs, Distinction between Entrepreneur and Manager, Intrapreneur and Entrepreneur, Theories of Entrepreneurship: Schumpeter, McLelland and Drucker, Stages in entrepreneurial process, Micro, Small and Medium Business: Definition, Role in the economy and significance, Factors affecting success of a new Business. Environment assessment (PESTEL): political, economic, social, Technological, ecological and legal environment. Developing an effective business plan: components and procedure to prepare a business plan. Entrepreneurial Venture Initiation: Assessment of business opportunities. Business creation: Methods and Procedures to start and expand one’s own business. Managing growth: using external parties to help grow a business, franchising, advantages and limitations; Joint ventures- types; role of government and various institutions in developing entrepreneurship in India; women entrepreneurship. | |
