Syllabus
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Course Code: MFA - A-302 Course Name: Visualization |
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| MODULE NO / UNIT | COURSE SYLLABUS CONTENTS OF MODULE | NOTES |
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| 1 | Course of Study- Deeper understanding of market and marketing techniques (4P’s), concept building, building of brand image, creation of U.S.P. Assignments: • Execution of any 2 advertising campaign with report (market survey and about your campaign) on consumer’s product or institutional (Services or Social) related with any of the appropriate media including Print and various techniques available. (Minimum Submission for each Advertising Campaign is 10 works.) • One campaign in handwork and 2 campaigns in computer. • A short documentary film/ TV Commercial etc. • Free hand sketching - 500 • Drawing – 10 (Full figure human study, portrait, animal study etc.) |
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