Syllabus

Course Code: PGDF-104    Course Name: Agro technology and Marketing

MODULE NO / UNIT COURSE SYLLABUS CONTENTS OF MODULE NOTES
1 1. Scope and importance of commercial floriculture in India
2. Production techniques- both conventional and modern for ornamental plants like Roses, Chrysanthemum, Gladiolus, Tuberose and Gerbera for domesticated and expert markets.
3. Hybrid seed production, Post harvest technology of cut flowers in respect of commercial flower crop production of dry flowers.
2 1. Indian floriculture industry: An overview
2. Strategies for marketing of floriculture products, IPR and quarantine laws
3. Cut flowers as specialty crops, cut flower industries
4. Trading flowers and potted plants
5. Value addition in floriculture: cosmetics and perfume industry and outdoor designing.
6. Cutting, grading, packaging and marketing of cut flower crops (Aster, Carnation, Chrysanthemum, Gladiolus, Narcissus, Orchids and Antirrhinum) for national and International market.
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